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In this article, we provide a concise summary of our experience designing and developing a Financial Services website for Equity Release Mortgage based in Leicestershire.
Vimana Digital had the task of developing a contemporary and responsive website for Equity Release Mortgage based in Leicestershire. The new website must prioritise ease of navigation and modern design, while effectively highlighting each service provided.
Furthermore, the website should be compatible with mobile devices and tablets. Vimana Digital is granted complete creative freedom for both design and development, and will take charge of the entire copywriting process.
The client approached us as we have experience with financial services businesses. We were given full authority to design and develop the website including all copywriting as we understand financial compliance.
We began by setting out a framework, number of services and pages required. Following this we did some competitor analysis as this the client wants a strong national SEO campaign.
The website uses a mix of graphic design and AI imagery. The benefits of this are that there are no copywrite license requirements, all imagery is owned by Equity Release Mortgage.
Vimana Digital offers an all-encompassing copywriting service for various industries.
We invest the time to comprehend your business and craft tailored content specific to your services and offerings. Frequently, our clients face challenges in finding time to generate fresh content, but that’s where we come in. Leveraging our copywriting services ensures that your content is written with an SEO perspective, enhancing the likelihood of organic online discoverability for your website.
The website’s layout clearly displays each service, facilitating easy customer inquiries. The colour palette mirrors their logo.
Featuring a responsive and interactive layout, the website ensures readability and transparent service information for potential customers.
Designed to endure, the website minimises the need for significant future modifications or updates.
Equity Release Mortgage boasts a secure, fully responsive, complaint website. Upon revealing the live site, they expressed immense satisfaction, confirming our surpassing of expectations.
