Gel Polish Ecommerce Website

Gel Polish Ecommerce Website

In this article, we provide a concise summary of our experience designing and developing an Ecommerce website for The Mani Club, a global gel polish supplier.

Gel Polish Ecommerce Website Requirements

Vimana Digital had the task of developing an Ecommerce website for The Mani Club, a UK based company with global aspirations (Thats where we come in to play). The new website must prioritise ease of navigation and modern design, while effectively highlighting each product offered.

Furthermore, the website should be compatible with mobile devices and tablets. Vimana Digital is granted complete creative freedom for both design and development, and will take charge of the entire copywriting process.

Building the Website

The client approached us they were not getting the expected results from working with past ‘experts’ in digital marketing. We were given full authority to design and develop the website including all copywriting as we understand Ecommerce solutions very well.

We began by setting out a framework, number of products and pages required. Following this we did some competitor analysis as this the client wants a strong International SEO campaign.

Consolidating Website Content
Web Design Progress 20%

The website uses a mix of graphic design and product imagery.

Imagery and Photography
Web Design Progress 40%
Copywriting

Vimana Digital offers an all-encompassing copywriting service for various industries.

We invest the time to comprehend your business and craft tailored content specific to your services and offerings. Frequently, our clients face challenges in finding time to generate fresh content, but that’s where we come in. Leveraging our copywriting services ensures that your content is written with an SEO perspective, enhancing the likelihood of organic online discoverability for your website.

Copywriting Compliance
Web Design Progress 60%

The website’s layout clearly displays each product, facilitating easy customer inquiries. The colour palette enhances their logo.

Featuring a responsive and interactive layout, the website ensures readability and transparent product information for potential customers.

Designed to endure, the website minimises the need for significant future modifications or updates.

Website User Experience
Web Design Progress 80%
The End Result

The Mani Club boasts a secure, fully responsive, complaint Ecommerce website. Upon revealing the live site, they expressed immense satisfaction, confirming our surpassing of expectations.

Wrapping Up With Finishing Touches
Web Design Progress 100%
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