Website design and development · Photography
Andrew Bridgen MP: a campaign website built to take donations, with photography shot across the constituency
A responsive website for the MP for North West Leicestershire, designed around one job: making it easy for supporters anywhere in the world to donate and join the campaign.
- Website design and development
- Photography
- Custom graphics
- Copywriting support
The brief
A personal website with a very practical purpose
Vimana Digital designed and built a responsive campaign website for Andrew Bridgen MP, representing North West Leicestershire. The site presents his principles and services, takes donations through a form with several payment options, and lets supporters join the campaign over WhatsApp. We also shot the photography across the constituency and now manage the site.
The brief was for a contemporary, responsive website that worked properly on phones and tablets, was easy to navigate, and showcased Andrew's key principles and services. Behind that was one clear objective: the site had to help the political campaign by bringing in donations, so the donation journey needed a clean, obvious interface.
Two things made this different from a typical business site. First, we were given full creative freedom over design and development. Second, the content couldn't be written the way we usually write service pages. A politician's website is personal, and the words had to be Andrew's, so copy was a close collaboration with him and his team rather than something we drafted alone.
How we did it
How the project ran
01
Understand the core requirements
We worked directly with Andrew and his team to establish what the site had to achieve before touching design. Once that was agreed, we were given the autonomy to lead.
02
Design around the donation journey
With the goal fixed, we built the donation form with multiple options and payment methods, then made sure it was usable on every device.
03
Shoot the imagery ourselves
Rather than buy stock photos, we toured the constituency and photographed it, then added custom graphics.
04
Write with the client, not for them
Service businesses usually hand copy to us. Here the content had to be genuine, so we collaborated on every page.
05
Refine the details
Borders and shadows on images, a usability pass on the form across devices, and the WhatsApp join button were added at the tweaking stage.
06
Hand over to management
Vimana Digital continues to look after the site, keeping it healthy and updated.
What we built
What's on the site
The donation form is the key element on the site, so it got the most attention during the design tweaks.
- Donation form with a choice of options and payment methods, so different donors can give the way they prefer
- Mobile and tablet layouts, with the donation form kept user-friendly on every device
- WhatsApp integration so supporters can easily join the campaign
- Original photography taken by us on a tour of Leicestershire, capturing the constituency rather than stock scenes
- Custom graphics plus borders and shadows on imagery for a sharper, more finished look
- Ongoing website management by Vimana Digital for updates and site health
Responsive experience
Clear on every screen
The outcome
What changed
- Andrew Bridgen MP has a dedicated website for gathering campaign donations, positioned to attract visitors worldwide
- Supporters can join the campaign through WhatsApp directly from the site
- The site is under ongoing management by Vimana Digital
Related services
Questionsabout thisproject
Not covered here? Call and ask. We reply within 24 hours.
Can you build a website that takes political donations?
Yes. For Andrew Bridgen MP we built a donation form offering several options and payment methods, and made sure it was user-friendly on phones and tablets as well as desktops. We'd talk through which payment options suit your campaign and how the form should be worded before building anything.
Who writes the content on a politician's website?
You do, with our help. Unlike a business site, the words on a political website have to be yours, so we collaborate on every page rather than drafting copy alone. We handle structure, headings and search-friendly wording, and you keep control of what the site actually says.
Do we need our own photography, or will stock images do?
Your own photography is usually the stronger choice. For this site we toured the constituency and photographed it ourselves, so the imagery shows real local places rather than generic stock scenes. We also added custom graphics to give the site extra character. Ask us about photography when you request a quote.
Can supporters contact or join the campaign directly from the site?
Yes. We integrated WhatsApp so supporters can easily join Andrew's campaign straight from the website. A similar approach can work for volunteer sign-ups or event registrations, depending on how your team prefers to manage its contacts, so we'd agree the right routes with you at the start.
Start your project
Need a website that turns supporters into action?
Tell us what the site has to achieve and we'll design around it. Call 0115 647 0444 or send the form. 5.0 from 50 Google reviews.