Web design · Web development
Fenland Ecology — A Multi-Service Ecology Consultancy Website, Written and Built by Us
Fenland Ecology in Derby offers a wide range of services and gave us complete creative freedom. We designed a contemporary, responsive site, wrote every service page and optimised their video banners to fit the design.
- Web design
- Web development
- Full copywriting
- Graphic design

The brief
A wide service list and a blank page
Vimana Digital designed, wrote and built a contemporary, fully responsive website for Fenland Ecology, an ecology consultancy in Derby. With complete creative freedom, we built multiple service pages, wrote all the copy, created graphics and optimised the client's video banners. The site works on phones and tablets and makes enquiring simple.
Fenland Ecology offers a wide range of services, and the brief was to build a contemporary, responsive website that prioritised ease of navigation and modern design while highlighting every one of them. It had to work properly on mobile devices and tablets, not just desktop.
The second part of the brief was unusual: Vimana Digital was granted complete creative freedom for both design and development.
The third part was content. The client asked us to arrange full copywriting for all service pages. For a consultancy with many services, that meant understanding each one well enough to explain it to a prospective client who may not know the terminology.
How we did it
How we built it
01
Turn the services into a journey
With a wide range of services, the site needed a clear user journey, intuitive navigation and a straightforward enquiry method.
02
Write every service page
We invested the time to understand each service and wrote content specific to it, with search in mind so each page has a chance of being found for what it describes. See our SEO page for how copy and rankings connect.
03
Make the video work for the site
The client supplied video banners, and we carefully optimised them to fit the website's design.
04
Blend imagery sources
Stock, client-supplied and our own visuals were combined so the pages feel consistent rather than assembled.
05
Use the freedom well
With full creative control we chose a palette taken from the logo, a modern layout and a design intended to minimise significant future changes.
What we built
What the Fenland Ecology website includes
- A contemporary, fully responsive website with a clear user journey and intuitive navigation
- Multiple service pages, all written by us
- A straightforward enquiry method so a potential client never has to hunt for how to get in touch
- Video banners supplied by the client, carefully optimised by us to fit the design
- A mix of stock imagery, visuals we created and images provided by the client
- A colour palette that mirrors the Fenland Ecology logo
- A responsive, interactive layout that keeps service information readable and transparent
- A design built to endure, minimising the need for significant future changes
The outcome
Results
Fenland Ecology now has a clean, fully responsive website with multiple service pages that let them present their offering to clients efficiently, backed by a straightforward enquiry method.
Related services
Questionsabout thisproject
Not covered here? Call and ask. We reply within 24 hours.
We offer a lot of services. How should a consultancy website be organised?
One page per service, grouped into a navigation that follows how clients think rather than how you are organised internally. Fenland Ecology's site uses multiple service pages, intuitive navigation and a straightforward enquiry method. Prospective clients can find the exact service they need quickly, and each page can rank for its own search terms.
Can you write technical service pages for a specialist field?
Yes. For Fenland Ecology we wrote every service page from scratch. We take the time to understand each service from you, then write it for the person commissioning it, who often does not share your vocabulary. You check every page for accuracy before launch , so the expertise stays yours and the clarity is ours.
Can we use video on our website without slowing it down?
Yes, if it is optimised. Fenland Ecology supplied their own video banners, and we carefully optimised them to fit the website's design rather than dropping them in as they arrived. Large video files can slow a page down, so treat video as part of the build, not a last-minute upload.
What does "complete creative freedom" mean in practice?
It means you trust us with structure, design and tone and review the result rather than directing each step. Fenland Ecology gave us that freedom; we used it to build a modern layout, a palette taken from their logo and a design meant to last. If you would rather stay closely involved, that works too.
How long does a multi-service consultancy website take?
Straightforward websites typically take one to three weeks once content is agreed. When we write the content ourselves, as with Fenland Ecology, the copywriting stage adds time up front because we need to understand each service properly. Larger or bespoke builds typically take four to eight weeks.
Start your project
Need every service you offer explained properly online?
Send us your service list and any existing material. We will come back with a page plan, a quote and, if you want it, every word written for you.