Ecommerce web design and development · Copywriting

Serendipity Training Group: a WooCommerce website that sells nurse training courses online in more than one language

A clean, fast course shop with a secure payment gateway and a built-in language switcher, so a training business can sell to learners across the UK.

  • Ecommerce web design and development
  • Copywriting
  • SEO best practice from the start
  • WordPress with WooCommerce, secure payment gateway, language switcher
Client
Serendipity Training Group
Industry
Nurse training courses
Services
Ecommerce web design and development, Copywriting, SEO best practice from the start
Serendipity Training - NHS Training Courses eCommerce Web Design by Vimana Digital

The brief

Sell courses online, to a UK-wide and multilingual audience

Vimana Digital built a WooCommerce website for Serendipity Training Group so its director, Marie, could sell nurse training courses to paying customers online. The site has a secure payment gateway, a clear layout for courses and optional add-ons, and a built-in language switcher for learners from diverse backgrounds across the UK.

We met Marie, the Director of Serendipity Training Group, at a local Erewash Partnership networking event. She needed an ecommerce website to sell her training courses to paying customers.

Two requirements made this more than a standard shop. Her audience includes people from diverse cultural backgrounds across the UK, so the site needed a multilingual option. And a secure payment gateway with a smooth checkout experience was a key requirement.

What we built

A course shop built on WooCommerce

  • WooCommerce in WordPress: with SEO best practices applied from the very beginning.
  • Secure payment gateway: learners purchase and complete training courses online.
  • Built-in language switcher: multilingual access to content for a diverse UK audience.
  • Clean, fast layout: easy navigation, with a clear layout showcasing services and optional add-ons.
  • Custom icon pack: an icon for each course, representing it clearly and consistently.
  • Light imagery: the focus is on selling courses, so images complement the layout rather than dominate it.
  • Brand-matched palette: colours mirror the Serendipity logo.
  • Room to grow: new courses and new training locations can be added as the business develops.
Amit has been really helpful with the design of my website; he has lots of patience ; as I am not the most tech savvy person. Time has been taken to understand my customers needs and what my training business is all about; highly recommend. Many thanks
Marie Martin, Google review

The outcome

The outcome

The website now gives users a simple way to purchase and complete training courses online, with a secure payment gateway and a built-in language switcher. Serendipity Training Group can now generate revenue online, expand the site as its course offering grows and add new training locations with ease.

Related services

Questionsabout thisproject

Not covered here? Call and ask. We reply within 24 hours.

Can a website sell training courses and take payment directly?

Yes. The Serendipity Training site runs on WooCommerce in WordPress with a secure payment gateway, so learners can choose a course and pay online. The layout shows each course and its optional add-ons clearly, and the site can be expanded with new courses and training locations as the business grows.

Can the site work in more than one language?

Yes. Serendipity's audience includes people from diverse cultural backgrounds across the UK, so we built in a language switcher for multilingual content access. If your learners or customers are more comfortable in another language, it is worth planning that from the start rather than adding it later.

How much does a course-selling website cost and how long does it take?

Small business websites start from around £1,000 and medium to large sites typically cost £3,000 to £6,000. Prices exclude VAT. Ecommerce builds usually take four to eight weeks. Serendipity's build ran smoothly because all course content and images were ready on day one, which is the easiest way to keep a project on schedule.

Start your project

Ready to sell your courses online?

Bring your course list and prices; we will build the shop around them.